Yi-Mei is the founder of Bembien, an ecommerce shop that offers woven bags created by global artisans. She chose Squarespace to establish her business, sharing inspiration from around the world one sale at a time.
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Yi-Mei Truxes worked at Vogue for six years before transitioning to being her own boss full time.
Yi-Mei has everything she needs to run her business online with an ecommerce website.
Bembien’s woven bags, which encapsulate Yi-Mei’s vision of effortless style and intelligent beauty, are the focus of her online store. She has everything she needs to run her business online, from building a brand, merchandising products, managing inventory, and tracking sales.
Every single sale goes through my 
Squarespace site. It’s designed to drive customers through the purchase funnel.
Yi-Mei Truxes
It’s easy to manage Bembien’s inventory with Squarespace.
As a business owner operating on her own, Yi-Mei relies on Squarespace’s easy-to-use inventory management system to keep track of her stock levels. She uses the Commerce app to manage shipments, fulfill orders, and receive stock level alerts on her mobile device.
When you go and do something yourself, you’re truly understanding if you have the skills to make it happen. Bembien came at a time when I needed to do that for myself.
Yi-Mei Truxes
Bembien’s bags are handwoven by artisans from around the world, with 10% of proceeds going to the nonprofit Nest.
She never misses a sale with around-the-clock support.
Online business ventures that offer worldwide shipping like Bembien never sleep, so it’s important that Squarespace doesn’t either. With Squarespace’s top-on-the-line security, reliable infrastructure, and 24/7 customer service, Yei-Mei never misses a sale.
Squarespace was a turnkey solution for me. I got my products online in 48 hours and felt confident that my site would drive sales.
Yi-Mei Truxes
See how Yi-Mei challenged herself
by starting her own business.
Yi-Mei built her business using Squarespace.
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