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When choosing a website building or business platform for a consulting business, it’s helpful to start by weighing your priorities. How do you rank efficiency, professionalism, budget, and client experience for your business? What features or software would help you achieve those: easy-to-use brand design tools, HIPAA-compliant scheduling, automations, built-in invoicing and payments?
Those priorities can guide your final choice. To help you compare, we gathered details on some of the most commonly cited website platforms for consultants. Below, you'll find the starting monthly price for an annual subscription and a brief description and key features for each one.
Top website builders for consulting businesses
| Website builder | Pricing starts at | Summary |
|---|---|---|
| Squarespace | $16 per month | Combines professional design with business tools for consultants, including AI site creation, booking, invoicing, and marketing features |
| Durable | $12 per month or limited free plan | AI website builder with optional templates and integrations for invoicing, scheduling, and forms via third-party tools |
| GoDaddy | $10.99 per month or limited free plan | Simple website builder with email marketing, invoicing, and scheduling; advanced consulting tools require upgrades or add-ons |
| Hostinger | $3.99 per month ($10.99 on renewal) | Website hosting platform with an AI builder and basic consulting tools like invoicing, scheduling, and email marketing |
| HubSpot | $9 per month or limited free plan | CRM-focused platform that includes a simple website builder with marketing automation and integrations for invoicing and scheduling |
| Webflow | $14 per month or limited free plan | Advanced design platform best for customized sites; requires third-party tools for invoicing, scheduling, and selling services |
| Wix | $17 per month or limited free plan | Website builder with design tools, AI content generation, and marketing; payments and booking available on higher tiers |
| WordPress.com | $4 per month or limited free plan | Website builder with plugin-based customization for invoicing, scheduling, and other consulting tools |
Each of these platforms offer some form of website building and some consulting business features. Below, you’ll find a more detailed description of each, weighing features that are especially important for consultants, such as invoicing, payment processing, appointment scheduling, marketing, email, proposal and contract creation, and more.
Depending on your workflow and preferences, an ideal platform will give you access to most or all of this functionality.
Compare more brands and website builders
1. Squarespace
Pricing starts at: $16 per month
Squarespace combines professional design with powerful business tools, making it a great choice for consultants who want to build trust and run their business from a centralized platform. You can choose from website templates made for consultants, a set of AI templates filled with curated content, or use the Blueprint AI website builder to generate a custom website tailored to your goals.
Beyond your website, Squarespace offers essential business tools for consultants: appointment booking, custom intake and contact forms, branded email marketing, and custom proposals, estimates, and invoices. Built-in marketing support and SEO and AI visibility tools will help you attract new leads. For clients, you can create member-only spaces, paywalled content, and digital downloads. Squarespace also offers AI tools to help streamline content creation, from drafting blog outlines and posts to generating SEO titles and meta descriptions.
Key features
Website designs made for consultants
Client invoicing, proposal, and project management
Custom bookings with Acuity Scheduling
Customizable contact forms
Email marketing automations and newsletters
Digital content and memberships
SEO and AI visibility support
Note: Plans and pricing for each platform can vary. For Squarespace, see our pricing page for the most up-to-date details in your location.
2. Durable
Pricing starts at: $12 per month or limited free plan
Durable is primarily an AI website building platform, though it offers some templates as starting points too. Durable offers an integration with a third-party provider to embed appointment booking on websites.
You can send custom invoices on higher-tier Durable subscriptions, but their invoicing tool doesn’t currently include an option to pre-schedule invoices or set up recurring invoicing. You’ll also need an off-platform payment provider to collect payments for your consulting invoices. Similarly, you can add custom contact forms to a Durable website, but for full email marketing and CRM functionality, you’ll need to tap into a separate platform.
Key features
AI website builder
Custom invoices on higher-tier plans
Integration with a scheduling platform
Custom contact forms
3. GoDaddy
Pricing starts at: $10.99 per month or limited free plan
GoDaddy offers a website builder and a plan that includes basic email marketing, invoicing, and the option to embed scheduling on your website. For more advanced consulting features, like branded invoices or client proposals, you’ll need to add a paid subscription or use a third-party platform.
If you plan to incorporate products like digital downloads into your business plan, you’ll also need a higher-tier subscription from GoDaddy.
Key features
Email marketing included with paid plan
Drag-and-drop website editor
Limited free plan available
See our full GoDaddy vs. Squarespace comparison
4. Hostinger
Pricing starts at: $3.99 per month ($10.99 on renewal)
Hostinger is a website hosting platform that also offers an AI website builder. To sell products or services, you’ll need to subscribe to its higher-tier website building plan. The website builder includes some basic features needed for consulting, like basic invoice creation and email marketing.
However, it doesn’t include options to set up recurring invoices or built-in functionality to create client proposals and contracts or track client projects. You can set up appointment scheduling for consultations.
Key features
Basic invoice creation
AI website builder
Appointment scheduling
Email marketing features
See our full Hostinger vs. Squarespace comparison
5. HubSpot
Pricing starts at: $9 per month or limited free plan
HubSpot encompasses several tools built around customer relationship management (CRM), including a simple website builder. In addition to CRM and website building, you can use HubSpot to organize client data, set up workflow automations, and manage marketing.
HubSpot offers add-ons to integrate tools that consultants need, like custom invoicing and appointment scheduling. As your business grows, you may need to upgrade your subscription to access more of the features you need.
Key features
Integrations for invoicing and appointment booking
Simple drag-and-drop websites
Marketing and customer data integrations
6. Webflow
Pricing starts at: $14 per month or limited free plan
Webflow is an advanced website building platform with a focus on precise editing and design tools. Its lowest-priced paid subscription can host a consulting portfolio and custom form for potential client leads. However, Webflow doesn’t currently offer native functionality for selling, so you’ll need to embed third-party software or use Webflow plugins to schedule appointments and create and send invoices or proposals.
If you already have a system of tools you like to use, Webflow can offer a website to showcase your consulting services. The potential tradeoff is that you may need to balance multiple platforms to get all of the business software you need.
Key features
Client collaboration for website development
Advanced website customization
Third-party plugins for added functionality
See our full Webflow vs. Squarespace comparison
7. Wix
Pricing starts at: $17 per month or limited free plan
Wix is a website building platform that offers approachable web design tools and business tools that consultants can use. Wix offers lead capture forms and portfolio tools on its lowest-priced plan. You’ll need to upgrade to a higher subscription tier to accept payments, sell products, book client appointments, or set up automated sales tax.
Wix also offers AI content generation tools and marketing support through email campaigns and social media features.
Key features
Drag-and-drop website editor
Free plan available, with limitations
Portfolio and lead capture tools
Payments and booking on higher-tier plans
See our full Wix vs. Squarespace comparison
8. WordPress.com
Pricing starts at: $4 per month or limited free plan
WordPress.com is the website building platform for the open source WordPress CMS. WordPress websites don’t include built-in functionality for consultants, like invoicing or appointment scheduling. However, these can be added by choosing from its large set of plugin options.
To access other built-in features, like SEO and analytics tools or traditional ecommerce features, you’ll need to upgrade to a higher-tier website subscription. It can be an option if you can integrate with the third-party tools you need and are familiar with the WordPress website editor.
Key features
Large plugin library for additional functionality
Free plan available
Built-in contact forms
Content paywalls
See our full Wordpress.com vs. Squarespace comparison
How to find the best consulting business platform
The right website builder and business platform for your consulting business is ultimately a personal decision centered in what helps you work efficiently and serve your clients most effectively.
Compare multiple options before you commit. Consider the basics, like included functionality, pricing vs. your budget, peer recommendations, ease of use and setup, and customer support or knowledge base availability.
There are some additional things to keep in mind for the longevity of your business too. Not only is it ideal if your website builder can grow with you, consider whether it includes features that will help you keep up as technology and client behavior evolves.
For example, a platform that includes AI support for content creation, marketing automations, and business recommendations could give you an edge over your competitors. AI search and chatbots are also changing the way people discover consulting businesses. Consider whether your platform has the tools or guidance you need to optimize your business for continued growth and discovery.
If you want a unified business and website building platform, Squarespace is a great option with several website designs and functionality for consultants, as well as AI tools to help you get started and grow.


